the stats aren't good: 87% OF CREATIVE LEADERS cite chronic levels of STRESS, ANXIETY, ANGER, FRUSTRATION, GUILT, ISOLATION AND DENTED SELF-CONFIDENCE AS DAILY EMOTIONAL STATES. 74% have BEEN BURNT OUT AND 7% SAY "NOT YET"

SO as the Pressure continues to rise as resources continue to dwindle, HOW DO YOU excel at THE JOB YOU LOVE WITHOUT IT BREAKING YOU, YOUR TEAM OR YOUR MARRIAGE?


For decades, athletes have harnessed the power of performance psychology to reach their full potential, smash through plateaus and dominate their competition. And in the corporate world executive coaching is as commonplace as super-cars and million dollar bonuses.

And the reason is simple. A properly trained and maintained mind can mean the difference between burning bright and burning out.

So in a pressure-cooker environment like ours, where stability of mind and quality of thinking are the most valuable tools we posses, isn't it time we stopped trying to generate high performance like it's 1991 and upgraded the way we compete in the high-stake game of creativity?


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FUSING THE LATEST FINDINGS IN NEUROSCIENCE & performance psychology with 20 years of creative industry experience, I HELP my clients develop THE MENTAL & EMOTIONAL MUSCLE NEEDED TO DEVELOP 'SUSTAINABLE HIGH PERFORMANCE' AND a creative Life THEY NEVER WANT TO ESCAPE FROM


If there's one thing I've learnt from growing up in some of the best creative departments in the world, it's that the industry moves far too fast for us to generate high performance like we used to.

In our always-on, "needed it yesterday" world, the pressure to be brilliant at a moments notice no longer arrives in intense but well-spaced-out waves. It comes as one gigantic, unrelenting tsunami. 

And if you don't have the emotionally robust mindset needed to ride it, your unconscious mind switches your nervous system from Growth Mode to Defence Mode.

This perpetual state of high-alert hijacks your clarity, confidence and curiosity (the bedrock of creative flow) and puts you in a reactive, fear-driven state of mind that's more focused on putting out fires and avoiding the axe, than taming the ocean and bursting through plateaus.

And the reason for that is this...


THERE IS A MASSIVE DISCONNECT BETWEEN WHAT SCIENCE KNOWS AND WHAT BUSINESS DOES. And that's why IT'S MY MISSION TO BRIDGE THAT GAP AND PUT THE POWER IN THE HANDS OF THE PEOPLE WHO NEED IT MOST.


As high-achieving creative professionals we wear borderline burnout as a badge of honour. Stress and anxiety races through our veins more than flow, and frustration and anger is seen as par for the course.

But to openly admit to struggling under the weight of expectation is as bad as saying we're strung-out on crack cocaine. So we keep shtum and tell ourselves it's what we signed up for.

For a while it's a full-throttle approach that works. 

But this archaic, guilt-fuelled way of working isn't sustainable, and it's having a catastrophic effect on the heads, hearts and happiness levels of our most talented teams and individuals. Not because our brains aren't built for the pace of modern-day life. They are. But instead of working with our biology we fight it. And rather that strengthening out neurology we shrink and castrate it. 

But it doesn't have to be like this. We don't have to beat our tired heads against brick walls and despair for better, less stressed out days gone by.

Science and psychology has given us the tools, techniques and strategies we need to give our neurology a major upgrade, so that we can work psychologically smarter, not harder.

Which means that just like elite athletes train their brains to meet the ever-increasing demands of international competition with greater focus, enthusiasm and determination, we too can build the mental muscle to excel under pressure. However intense it gets...



SUSTAINABLE HIGH PERFORMANCE™ COACHING REMOVES the subconscious handbrakes and self-defeating bullshit that is Keeping you stuck in emotional headlocks you can't get out of.


If you've ever failed to silence the heckler in you head, or lost the battle against stress, anxiety or overwhelm, the reason is simple: you've been trying to reason with the wrong part of your brain.

Modern science has shown us that close to 95% of your daily life is a direct result of choices made by your unconscious mind.

And because that part of you is a million times more powerful than its conscious cousin, willpower has next to no effect on it.

Which means that the mental and emotional things that block you, hold you back, or cause you personal and professional suffering are not something you can change by willing them to be different.

They are a result of automatic unconscious programs which run without your conscious knowledge or control. So if you want to accelerate your performance and increase your emotional resilience you have to get under the hood of the car and fine-tune the engine, not just polish the badge and hope for the best. 

Yet most coaches, consultants and trainers still rely on conscious processes like questioning, analysis and task setting to help their clients. Which is like asking someone in the last carriage of a freight train to steer it in an entirely new direction when it's speeding down the tracks at 100mph. It won't work.

So when I work with teams and individuals, I work from their unconscious mind out to make sure that the changes we make will hold firm when the shit hits the fan and the autopilot kicks in.





SUSTAINABLE HIGH PERFORMANCE™ COACHING never squashes right-brained creative thinkers into boxes designed for left-brained corporate thinkers. Here's why...


I've spent 20 years working in the same high-stake creative industry as you. So I know from firsthand experience what kind of shit gets thrown at you on a daily basis. And from thousands of hours of hands-on coaching, I know what it takes to prevent it sticking.

 

I'm not bound by the shackles of a rigid one-size-fits-all coaching script, template or silly little GROW Model. You are my brief, my inspiration and it's your story that dictates the way we work together. But that doesn't mean I'll buy into your story. I won't. I'll tell it how it is. I won't sugarcoat it. I'll point out the blindspots you can't see and never let your fears hold you back.

I won't tinker around the edges of your life making incremental changes on a superficial level. Together we'll dig deeper than you've ever dug before to launch you higher than you've ever soared before. Because these letters after my name BA Hons, DCH, DHP, MNLP, Adv. EFT, MRP, mean I'm trained to handle all manner of psychological peaks, troughs and gridlocks you're dealing with.