You want to crank out your A game every single day. It's what you're paid for. It's what you get out of bed for. And it's what you got into this business for. But sometimes pressure tips the balance and expectation weights you down.

It's frustrating and it's normal, but it needn't be the norm.

The reason we plateau, fall backward, get stuck, or burnout, isn’t because we don’t have the mental or emotional capacity to mainline flow and surprise the bejesus out of ourselves. And it's got sweet FA with to do with breathing like a monk or squatting like a yogi.

It's that subconscious bullshit again.


THE habits, BELIEFS AND values THAT GOT YOU THE SUCceSS YOU HAVE TODAY, ARE THE EXACT SAME THINGS THAT ARE STOPPING YOU GETTING THE SUCCESS YOU CRAVE TOMORROW.


We cling on to what we've always known, done and believed because it feels safe – and your brain likes to feel safe. But safety doesn't bring growth. So when your conscious desire to change, evolve, or find balance, is out-of-whack with your subconscious drive to stay the same, you're swimming against the tide with a chunk of Kryptonite tied to your ankles. 

And that's because your subconscious brain is infinitely more powerful than its conscious cousin. So you don’t stand a cat-in-hell's chance of flipping the script, blasting though obstacles, or annihilating the self-defeating head-chatter that's dragging you down or fucking things up, with willpower, gritted teeth and a silly little GROW Model

Which is why most coaching relationships fail.

They only talk to the conscious brain. Which is borderline ok if you just want to make nips and tucks to your life and have a cosy a little pep talk. But if you're gunning for something far bigger, you need a coach with the cojones to cut way deeper.



To create ‘Profound Behavioural Changes That Stick’ you need to get under the hood of your conscious brain and eliminate the bullshit APPLYING THE BRAKE. 


The science is unequivocal. All learning, behaviour and emotion is the result of subconscious programming, not conscious reasoning. 

So if you don't bypass your conscious firewall and groove new habits, beliefs and value structures into your subconscious sourcecode, you'll wind up with superficial improvements that are good-as-gold when the waters are calm, but crumble like a pacifist when the shit hits the fan.

And the shit will hit the fan. Because that's life. Especially when you're leading the charge. So rather than pray for rainbows and unicorns, prepare for shit-storms. It's how you build inner resilience, carve out rock-solid-self-confidence, and pave the way for a flow-driven brain.


working with me is not for the faint of heart or THE shy of success. it's fast, IT'S fearless and IT's FUELLED BY FLOW.


I grew up in some of the best creative departments in the business, and trained in some of the finest psychological institutions in the world. 

Which means that when we work together, I fuse 20 years of frontline experience with cutting-edge neuroscience and the latest psychological findings from the disciplines of Neurolinguistic Programming, sports psychology, clinical hypnotherapy, Cognitive Behavioural Therapy , EMDR, EFT, clinical psychotherapy and NeuroRecoding™.

With no fluff, filler or New Age nonsense.

So I’m not bound by the shackles of a one-size-fits-all coaching script. I won’t label you with lazy-arsed psychometric labels. And I’ll never buy into the bullshit you tell yourself. Why? Because we're not all one size, you're not a pair of jeans, and we both know it's bullshit.

And that bullshit needs to be eliminated.


SUBCONSCIOUS BULLSHIT ELIMINATION IS THE ANTIDOTE TO STRESS, THE ENEMY OF BURNOUT AND THE sure-fire way to crush it as a creative leader.


When we work together you are my brief, you are my inspiration, and it's you and your story that dictates the way we work together. 

But that doesn't mean I'll buy into your story. I won't. I'll call it how it is. I won't blow smoke up your arse. I won’t mollycoddle you. And I won’t sit there passively and be ‘none directive’.

Not because I'm a heartless fucktard, but because you don’t need another mother. You don’t need another PA. And you don’t need another excuse. You need a coach who speaks the truth, and has your greater good, up front and centre. 

So I'll point out the blindspots you cant see. Give you the confidence to get shit done. And never let your fears, prejudices or threadbare beliefs, guilts or hangups hold you back.


CHANGE doesn’t HAPPEN in 50 minute CHUNKS spaced a fortnight apart. It’s a constant evolution that calls for 'Constant Contact Coaching™'


The people I work with are rockstars in their field. They want change fast, they want change profound, and they want change that sticks like bricks when they pressure gets intense. And that kind of high-velocity change doesn't come from a clock-watching klutz who bills by the hour and goes to off the grid between sessions. It comes from a constantly contactable coach who's got your back when you need it, and has all skin in the game.

FORMAT AND FEES

Forget 50 minutes, 60 minutes and the cold shoulder between meetings. Every session we engage in will be 2 hours deep (less if you need less), and between those weekly head-to-heads I’ll be available on email, WhatsApp and FaceTime for any questions, queries, victories, or wobbles. This keeps your trajectory on the upswing and your velocity from decreasing. 

Because I coach worldwide, all sessions take place over Skype, phone or FaceTime and project fees vary from whether you're having a one-off 'ignition' session (at special request), or a 30, 60 day or 90 day intensive. 

The way our partnership unfolds, and our schedule is locked in, will depend on the targets you set yourself (whatever they are I'll get you aiming higher), the deadlines you're shooting for (whatever they are I'll make you hit them faster), and the weight you throw behind the process (whatever that is I'll get you throwing more).


If you'd like to learn more about my work, or jump right in and book an orientation session, please get in touch using the form below or via matt@leadingleft.com / +44 (0)7718 899 545.

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